uni
A quick overview of work I’ve helped make for uni across the last few years. See more details on the individual projects down below.
Following our successful work in 2022, we developed and filmed uni’s 2023 BTS campaign, and shot with Fuego in CDMX.
In summer 2023, we partnered with uni to activate in the art competition space in partnership with Secret Walls.
Following our 2022 success, we expanded our campaign to highlight student athletes, identifying National Signing Day as a unique opportunity for uni to showcase the power of a pen stroke while connecting to a younger audience. We partnered with IMG Academy as their official signing day partner. Using a mix of archival and signing day footage, we eclipsed expectations, delivering over 23M impressions at a benchmark-beating cost-to-reach ratio—celebrating the athletes beginning the next chapter in their stories. CD: Jessica Stewart AD: Craig Nelson.
A brand re-launch campaign in ‘22 highlighted makers and creators who use uni everyday.
Start Your Story was made with
CD: Jessica Stewart
AD: Diana Backer
CW: Dylan Hoop
Director: Nick Enriquez
DP: Evan Burris Trout
Talent: Niani, Edy, Jaima.
agency: Media.Monks